Social Media Consulting
Engage & Amplify
Unleash the power of social media to connect.
About 246 million people in the United States use social media. That's a torrent of Facebooking, Instagramming and TikToking at any given moment. And you've got to cut through the clutter. We'll help you spark genuine conversations, celebrate student achievements and foster a sense of belonging that extends beyond the classroom.
Crack the Code with our Consultants
Our experienced social media team is available as a resource to existing and forthcoming University-affiliated social media presences. It is important to consult with Marketing and University Communication before creating a social media presence to ensure you follow University policies and maintain brand integrity. Once accounts are set up, Marketing and University Communication can be a great resource for best practices and strategy.
Advocacy Training
We offer yearly trainings on Faculty/Staff Social Media advocacy and Student Leader Social Media Advocacy.
Social Media Ambassadors
Our social media ambassadors are representatives of the UW-Green Bay experience, passionate members of our community and active users of social media.
Social Media Policy
This policy outlines your responsibilities as an account administrator of a UW-Green Bay affiliated social media account. It clarifies expectations for how to officially represent UW-Green Bay on a social media platform.
Visual Identity on Social Media
Standardized social media icons for use as profile images ensure that brand compliance and best practice are observed. All University entities are welcome to request a customized social media icon for profile use. Cover images on applicable social media presences should be relevant images, crisp and properly sized. To request an icon, contact Digital Communication Specialist Jena Richter Landers at richterj@uwgb.edu.
Department Profile Image Example
Because some social media platforms round the corners of the social media profile, arched text is used above the phoenix to prevent it from getting cropped off.
College Profile Image Example
This design includes a phoenix emblem on an academic ribbon shape. The college name is listed at the bottom.
Follow UW-Green Bay
Follow the flagship UW-Green Bay accounts on these social media platforms.
just Ask Jena
Jena Richter Landers is our resident social media expert and consultant—creating content for the University and answering your questions. Put her to the test! Reach out to Jena.